Business Plan of Cinema - 1937 Words

2.0 Company Description/Overview 2.1 Name The name of our company is Lucky 7 Cinema. The company is named after the 7 partners consisting of Yew Jian Haou, Yew Jian Ren, Joseph Loh Wai Seng, Vincent Pang Loon Wen, Ngan Khee Jun, Chew Ming Soon and Yap Joe Fu. 2.2 Location We have chosen Subang Avenue to open our Lucky 7 4D cinema. Subang Avenue is a place full of generation Y-ers as well as teenagers. There are many colleges and schools around this area making it a very strategic location. 2.3 History The idea of a 4D cinema came about at year 2011 because we thought that the cinemas in Malaysia are not providing the best facilities and services for the customers. We believe Lucky 7 Cinema can provide better facilities†¦show more content†¦Consumer needs and wants may change with age therefore we promote our service based on age group. 5.2 Targeting We noticed that almost all of the baby boomers who are currently 47-65 years old do not spend their time in cinemas, generation X-ers who are currently 33-46 years old spend less than an hour averagely in cinemas and generation Y-ers who are currently 14-32 years old spend at least 3 hours in cinemas in a week. According to the research we have done, teenagers like to enjoy the environment, sound system, and the 3D service in cinemas. Besides that, generation Y-ers are more willing to pay and try for new stuff compared to the other 2 groups. We believe that our cinema which provides 4D services are able to reach the needs and wants from generation Y-ers and therefore decided to target generation Y-ers as potential customers for our business. 5.3 Positioning Positioning involves developing a marketing mix the targeted segment, so that we are able to know the position of our own firm and compete with other firms in the industry. The way to think of a marketing mix is using the 4P’s framework. 5.4 Marketing Mix 5.4.1 Price The price of the movie ticket are slightly more expensive than Genting’s price but when compared to the duration of the movie and advantages we believe that consumers are willing to pay for it asShow MoreRelatedImpact Of Cinema On The United Kingdom1506 Words   |  7 Pagesimmediate post war period, cinema going was at an all-time high as almost every town and village in the United Kingdom had a local cinema with one screen. Economic recession, the popularity of TV and the introduction of video all served to bring about the closure of a great many of these venues. Attitudes to leisure and spending changed as there seemed to be much more on offer such as foreign travel, consumer goods to mention a few. In addition, those who couldn’t access a cinema felt unable to fully participateRead MoreFilm Theater : A Movie Theater1524 Words   |  7 Pagesscreens. This brings in millions of dollars of additional revenues. According to Nevafilmresearches (http://research.nevafilm.ru/reports/eao/eao2012) Russia has a growing number of screens which are not equipped with 3-D. In 2009-2010 almost 100% of cinemas had a capability of 3-D display. From 2011 the Movie Theaters started to abandon the mass installation of 3-D systems. This because I think it is too early for Russian Movie Theaters to have fully equipped 3-D screens. The 21-st century is a trulyRead MoreMy Views On Architecture And Architecture1535 Words   |  7 Pagesmoulding of the world in order to inhabit it and the geometry of what we build is far from neutral. I chose to explore and research Longford Cinema which is located in the Greater Manchester suburb of Stretford. This astonishing building lies on the junction of Chester Road and Edge Lane, opposite Streford Mall. Designed by the architect Henry Elder. Longford Cinema is an astonishing Art Deco, modernist architecture. In this writing I will look at the building in detail and the architect behind the building’sRead MoreWomen in Society1258 Words   |  5 Pagesthrough the perspective of classical Hollywood cinema. Feminist film theorists claim that the portrayal of women in cinema is only such as to please the spectator in a shallow, physical way. On the other hand, the theorists claim, males are given a much more active role in film, usually in the role of the protagonist. While this is certainly true in many cases, it is not the only manner in which the female gender is portrayed in classical Hollywood cinema. In films such as Howard Hawks’ His Girl FridayRead MoreThe Marketing Strategy Of Starbucks1524 Words   |  7 Pagesincreasing 11% from last year. It can see Starbucks market still getting developing. The marketing objective on this media plan is for Starbucks expand to the children market. The reason for set up this marketing objective is Starbucks is already has a good market position for adults who like coffee, but there also have the other product is suitable for child market, so the media plan will try to find a good ways to expand the market. Target market for Starbucks The target market for Starbucks areRead MoreModern Day Color And Sound Motion Pictures1323 Words   |  6 Pagesadvances the ended with the modern day motion picture. As Jon Lewis States in American Film a History, â€Å"emblematic of our nation’s transformation into a mature industrial society was a series of modern industrial inventions that culminated with the cinema: Alexander Graham Bell’s telephone (1876), Thomas Edison’s phonograph (1877), Henry Ford’s first ‘horseless carriage’ (1896), and finally Edison’s first projected and screened moving pictures (1896).† (3). The invention of moving pictures beganRead MoreA Brief Look at Spanish Cinema1782 Words   |  7 Pages After nearly forty years of ruling in Spain, the dictator of Spain, Francisco Franco, died in 1975. With his death came a transition to democracy which then presented new opportunities for Spain’s cinema that were previously unseen. Spain began to produce films freely after this new found freedom and in 1981 produced a total of 137 films, 45 of which were co-produtions, then followed that up with 146 total films in 1982 . Though this increase in films occurred after the death of Franco, inRead MoreTo What Extent Did the Weimar Republic Recover Between the Years 1924 and 1929?940 Words   |  4 Pagesinfluence on a global scale. In the year 1928 Germany finally signed the Kellogg-Briand pact which had the purpose of making nations stop using war as a tool of national policy. Nevertheless the most substantial agreement for Germany was the Young Plan; it reduced German reparations to two thirds and resulted the Allied troops leaving the Rhineland. The following arrangements helped Germany receive back its position and partly the reputation in Europe, however most of the ordinary Germans were notRead MoreThe Nature of Business1258 Words   |  6 PagesThe Nature of Business – IMAX This business report will analyse and explain certain significant areas in business environment in reference to the Sydney IMAX Theatre. We will look at the business life cycle, the main elements of the business’s environment, the internal and external influences on the business and the social responsibilities of the business. 1. Classify the business and summarise its stage in the business life cycle, include a brief history The Sydney IMAX Theatre is a large privatelyRead MoreBussiness Plan for Mobile Movie Theater2314 Words   |  10 Pagesdeveloped countries. India thus is a perfect fruitful soil for any new business to bud up and display. It should be highlighted that when recession interfered as an unwanted guest into the global economy, the Indian economy succeeded in surviving with insignificant minor injuries. India is a nation which has a bright history of wonders to showcase who excelled in the various fields of business. It is never the lack of new business ideas in India which remains as obstructing factor, but the restricted

Essay On No Child Left Behind Act - 1010 Words

Many Children Left Behind Just as weight is measured with a scale and inches are measured with a ruler, education is measured with an assessment. With the creation of the No Child Left Behind Act, students were evaluated via a single multiple choice test, chosen by the federal government. Not only did teachers learn to teach the test, but students also learned to memorize information rather than learning how to apply it. Math and reading test scores became the number one indicator of how schools were performing overall. Because standardized tests do not validate overall student knowledge, the No Child Left Behind Act is best described as unstable. With one single standardized test, the legislators believed that they had all of the answers†¦show more content†¦A broader focus on individual student education may be the key remedy in improving the education system for all. Rather than focusing on an individual students education, this act was only concerned with schools as a whole. Just as Cooper (2007) explains that a â€Å"one size fits all† does not work in the education department, Gentry agrees completely in writing, â€Å"This one-size expectation does not account for variation among individuals on variables that affect learning such as socioeconomic status, environmental experiences, aptitude, school readiness, and home environment† (2006, p. 25). In other words, Cooper and Gentry understand that students do not develop, learn, or grow in the exact same fashions. One particular multiple choice test does not account for any outside factors; therefore, the statistics that the government uses to make life and death decisions are irrelevant. Furthermore, in Cooper’s view, high ability students were being deprived of learning opportunities due to teachers devoting all of their attention to students along and below the proficiency line (2007). In complete unisense, Cooper writes, â€Å"The classroom simply cannot prepare struggling learners and stimulate advanced learners at the same time†; simultaneously, Gentry argues, â€Å"By conforming and playing the score boosting game, we are denying an entire generation of children quality education while we scrambleShow MoreRelatedEssay On No Child Left Behind Act1247 Words   |  5 PagesIn 2004, coinciding with the conclusion of President George W. Bush’s first term in office, United States Secretary of Education, Rod Paige, released an essay depicting the successes of his administration. Paige’s department spearheaded the initiative sparked by the No Child Left Behind Act, a set of policies enacted to reform education and provide students with an improved degree of learning more suited to the evolving job market. Paige brings light to the findings of his administration, presentingRead MoreNo Child Left Behind Act Essay1166 Words   |  5 Pages1. Definition of the Policy The No Child Left Behind Act of 2001 (NCLB) signed into law by President George W. Bush on January 8, 2002, is a comprehensive overhaul of the federal governments requirements of state and local education systems (www.nclb.gov). It reauthorizes the Elementary and Secondary Education Act of 1965 and replaces the 1994 Improving Americas Schools Act. 2. General Background Information President Bush has made education his number one domestic priority (www.ed.gov). OnRead MoreEssay on The No Child Left Behind Act953 Words   |  4 Pagesare being left behind† (www.ed.gov). The â€Å"No Child Left Behind† Act expands the federal government’s role in elementary and secondary education. The NCLB act was enacted January 8, 2002, and has four reform principles to the act: Accountability, flexibility, Researched-based reforms and parental options. Accountability begins with informed parents, communities and elected leaders so we can work together to improve schools. The states will measure the progress by testing every child in grades 3Read MoreNo Child Left Behind Act Essay642 Words   |  3 PagesNo Child Left Behind Act Making the NCLB Act effective is quite a chore for the federal and state legislation. The positive influences for the act are quite controversial. Accountability standards are set and measured on a yearly basis by each individual state. The educator’s qualifications and standards are also state and federally mandated. Reading, math and writing are the key academic subjects that are measured. The goal is to close the gap among race, socioeconomic groups, and disabledRead MoreEssay On No Child Left Behind Act822 Words   |  4 Pagesof Nation at Risk in 1983, and the enactment of new federal law, the Elementary and Secondary Education Act (ESEA) by President Lyndon B Johnson in 1965 all emphasized or established high standards and accountability within the nation’s education system. In 2002, Congress amended ESEA into the No Child Left Behind Act (NCLB). This act reauthorized the Elementary and Secondary Education Act, affecting education from kindergarten through high school for over a decade. NCLB calls for increased accountabilityRead MoreNo Child Left Behind Act Essay1646 Words   |  7 Pages The No Child Left Behind Act was based on the Elementary Secondary Education Act of 1965. The act was established based on the promise of Thomas Jefferson to create a free public education system in Virginia (Hammond, Kohn, Meier, Sizer Wood, 2004). The act is now reauthorized as the No Child Left Behind Act of 2001. The purpose of the No Child Left Behind Act was to make sure that children were given a fair, quality education. The act set out to close the achievement gaps in educationRead MoreEssay On No Child Left Behind Act1303 Words   |  6 PagesNo Child Left Behind Children are the future of this world. In an ideal universe, every child would have the intelligence and skills to become a doctor or lawyer; instead, we live in a world in which intelligence and skills are, across the board, different and unique in every student. In an attempt to create a common ground of intelligence throughout all students, the Bush administration passed the No Child Left Behind Act. Under this act, expectations were created for schools to produce a specificRead MoreEssay on No Child Left Behind Act3562 Words   |  15 PagesThe No Child Left Behind Act Alexis Cross His 324 Dr. Stephan Law February 20, 2010 No Child Left Behind Outline: 1. Introduction a. What I will be writing about b. Why I chose my topic c. What will be covered 2. The NCLB Act d. How it came to be e. What was proposed f. How it has been enacted 3. The NCLB Act g. Arguments in favor of h. Arguments against 4. Statistics i. 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This act supports the basic standards of education reform across America; desiring to improve the learning outcomes of America’s youth. No Child Left Behind has left many to criticize the outcomes of the Act itself. Questions have risen concerning the effectiveness of NCLB, as well as the

The Imporance of Parental Authority Free Essays

The nature and purpose of parental authority is to direct and instruct towards achieving a good, as many philosophers will agree on. However, there are certain philosophers that differ on the rational use of parental authority. Some will adhere to the notion that parental authority must be bounded to moral law, whereas others believe in the divine nature of parental authority. We will write a custom essay sample on The Imporance of Parental Authority or any similar topic only for you Order Now Nevertheless, most philosophers will agree that the correct use of parental authority for any family will dictate the success or failure in achieving the truest good for themselves. Both Allan Bloom’s â€Å"The Clean Slate† and Rabbi Normal Lamm’s â€Å"Traditional Jewish Family Values† offer insight to the use, nature, and purpose of parental authority in the family’s achievement of goodness. Rabbi Norman Lamm presents a model for parental authority in the traditional Jewish family. The father of a Jewish family is typically the source of authority for the family, but is not considered the absolute authority. The use of the father’s authority is exercised as the absolute source, meaning there is no democratic debate between each member of the family to come to a decision. As Lamm notes, the degeneration of the contemporary Jewish family stems from authority figures not exercising proper discipline, letting the family slip into this â€Å"liberal posture† (726). The nature and purpose of parental authority is ultimately meant to direct the child to his or her truest good. However, it is false to believe that the father of this idealized family is acting alone in instructing children. The father, as Lamm writes, is â€Å"not only the visible and present focus of authority†¦but he is also a symbol, the representative and refractor of a Higher Authority† (728). There is, in this statement, a direct implication that the father is only the focus to an authority that is greater than himself, and in working with that divine authority will direct the child to his or her good. In order for the family to achieve its fundamental goodness, the father must express his authority in relation with that which is greater than the family itself. The family, therefore, must be grounded and mutually committed to the authority bestowed upon them by parents and divine power. Lamm paints a picture that parental authority is given to parents through the transcendent, and parents must bestow this awareness of authority upon their children as a way to develop them towards achieving good, thus starting a cycle in which these children will pass the same traditions of authority to their children. In conclusion, Lamm explains that achieving fundamental happiness for the family only comes through an awareness of the transcendent and adhering to that in the exercise of parental authority. Allan Bloom, in â€Å"The Clean Slate†, comments on the state of moral education in the past and how it has evolved in the modern day. The use of parental authority is essential to the moral development of adolescents and young adults, according to Bloom. The family is meant to provide, above all else, a deep and enriching moral education, one that promotes and cultivates rational thinking in the service of a moral education. However, the achievement of this moral education draws similarities to the argument of Lamm, in that it is dependent upon a spiritual commitment to ritual and tradition, while upholding and communicating the knowledge of great literary writings. An important distinction here is to note the importance Bloom places upon great books. He notes that the family must read these as they are a pathway to a timeless truth. These great books bestow upon the family something that modern media and culture cannot, a true vision of the order of the whole of things as well as a sense of wisdom of the true nature of things. He writes, â€Å"The family requires a certain authority and wisdom about the ways of the heavens and of men† (57). Every member of the family, as a way to achieve a fundamental goodness, must be well versed in timeless teachings, rituals, and ceremonies. Bloom does point to several issues in our history as a nation that are having a direct impact on the nature and use of parental authority. If parental authority is meant to give children a deepening moral education and bring about goodness, how is it supposed to be that we can still achieve this with many technological distractions and a shift away from writings of revelation and truth? He comments that many parents in modern American families are moving away from the higher and more independent family life of their ancestors that provided a true moral education. Bloom believes that in order to restore what the family has lost, it must start with providing a firm exercise of parental authority through the use of great literature, ritual and traditional, to achieve a sacred unity. The fundamental goodness of a family exists when it is cultivating an environment that presents to the young â€Å"†¦a vision of a moral cosmos and of the rewards and punishment of good and evil†¦Ã¢â‚¬ , otherwise the world remains disenchanted with no fundamental truths. A disenchanted life awaits all that do not participate in the great revelations and epics that point us to the true natural vision of life, according to Bloom. How to cite The Imporance of Parental Authority, Essay examples

English Literature Romanticism and Realism

Question: Discuss about the English Literaturefor Romanticism and Realism. Answer: Romanticism and Realism in the Relationship Between Mr. Darcy and Elizabeth Bennett Pride and Prejudice, the novel by Jane Austin, is a complex piece of art that blends the romance with the realism. The varieties of features are added in this novel for making it more realistic and appropriate to the 19th century novels. The mixture of the real scenario with the essence of romanticism was quite a unique feature of the novel presented by Jane Austin (England 2016). The major plot discussed in this novel is mostly signifying the essence of romance where the hero comes out and makes the heroin free from the casement. Mr. Darcy is portrayed as an idealized hero, who tears apart the social bondage and frees his heroin after fighting with the villains or captors. Simultaneously, in order to free Elizabeth from such social bondage, he fights with Lady Catherine and his sisters as well (Beijerinck 2014). The reflection on the social reality for the 18th century woman is always fantasized with the care of a man. Hence, the young woman has to stay at her fathers place before she moves to her husbands place. Women did not have the right to inherit or own the property. They even had few opportunities to earn money independently (Deutsch, Lawrence and Henneberger 2014). In this particular novel, the social reality of the Bennett sisters has been portrayed more prominently. They do not have to the choice regarding marriage due to which they tend to marry a person for being financially secured. The realistic approaches in this novel are contributing to the romantic appeals as well. The entire novel is completely focusing on Elizabeth Bennett, who possesses the romantic and individualistic ideologies (Baker 2014). Her relationship with Mr. Darcy is somewhat facing clashes due to the high class and gender discriminations. The influence of the social classes on their relationships is also much highlighted in this novel. It has been noted that in the novel, Pride and Prejudice, Mr. Darcy belongs to the upper class society that has the power over the other society people. The prominent aristocracy is reflected from Mr. Darcys character. He had the connections to Lady Catherine, another aristocrat, high society woman. On the other hand, Elizabeth Bennett is representing the 18th century woman who has to survive through the reality (Chang 2014). The novel depicts the clear picture of the social world, which is laden and stratified with the struggle and pretentions of the social class. Darcy, at the initial stage, took no interest on Elizabeth Bennett since she belongs to a middle class society. However, after several courses of interactions, he finds the honest and lively mind of Miss Bennett (Deutsch, Lawrence and Henneberger 2014). In fact, Elizabeth also disdains Mr. Darcy since he is superior to her. However, their romantic relationships are influenced by the social reality of class and gender discriminations. The situation is dreadful in case of Miss Bennett has to struggle through the perception that the unmarried woman of her society can only be a tutor or a governess. However, the feminist attitudes of Elizabeth Bennett have helped her to survive through such typical mindsets surrounding the society of 18th Century. She has her individualism that does not allow her to bow for surviving through economic strength. Therefore, she turns down the proposal of Mr. Darcy at the initial stage (Deutsch, Lawrence and Henneberger 2014). She believes in marrying for love and not for money. The novel clearly breaks down the pride of Darcy with the humor, intelligence, and individualism of Elizabeth Bennett (Herrera and Kraus 2016). The novel is thus generally identifies the highly stratified society, which is segregated by the recognizable social class in 18th century. The novel is sometimes presented as the critique representative of 18th century society in England where the women marry for their survival. In fact, there is the clean and high level of social class snobbery and social pretensions. Such gender and social class discrimination has influenced the growing relationship between Mr. Darcy and Elizabeth Bennett. However, it still determines the growing love between these two people who belong to the different social classes. Breaking down the pride of the high society, the middle class society could finally survive. The novel depicts the clear picture of the social world, which is laden and stratified with the struggle and pretentions of the social class. Darcy, at the initial stage, took no interest on Elizabeth Bennett since she belongs to a middle class society. The society of the 18th century is finally mixes up with the high-class society. The amalgamation between romanticism and realism is clearly portrayed. References Baker, A., 2014. Caught in the Act of Greatness: Jane Austen's Characterization of Elizabeth and Darcy by Sentence Structure in PRIDE AND PREJUDICE.The Explicator,72(3), pp.169-178. Beijerinck, H.C.W., 2014. Pride and prejudice.Europhysics News,45(3), pp.26-26. Chang, H.C., 2014. The Impact of the Feminist Heroine: Elizabeth in Pride and Prejudice.International Journal of Applied Linguistics and English Literature,3(3), pp.76-82. Deutsch, N.L., Lawrence, E.C. and Henneberger, A., 2014. Social class.Handbook of youth mentoring, pp.175-187. England, P., 2016. Sometimes the social becomes personal: Gender, class, and sexualities.American Sociological Review,81(1), pp.4-28. Herrera, Y.M. and Kraus, N.M.B., 2016. Pride Versus Prejudice.Comparative Politics.